If you’re in the real estate industry, you know that having a successful team is key to your success. A good team can help you close more deals and make more money. But what makes a good real estate team? This blog post will discuss the critical components of a successful real estate team and how to put together your dream team!
A pool of qualified leads
Qualified leads are the best of the best in your market, and they are looking to invest in a property right now. You should have a large pool of qualified leads that you are constantly working to find better deals with every single day. But remember: if you don’t have enough qualified leads, one thing that might help is using other means such as credit agencies to find potentially better leads.
When generating leads, agents do not accept small commissions when they generate their leads. The reason for this is clear: agents are buying leads from their vendors, so why would they settle for small commissions when they can market to a high-end clientele and make more in commissions? If a real estate agent does accept small commissions for lead generation, it is not worth your time, considering that you can find better leads elsewhere.
Some of the ways that one can use to generate leads include Google Ads, Facebook Ads, direct mail, the telephone, door-to-door drops, and signing up for professional organizations. There are many other ways to generate leads, but these methods are just a few that you can use whether you’re trying to make it big in business or not!
Great support staff
A great support staff is a must for any successful team. In most cases, you will have at least one assistant helping you with the office work, whether it be scheduling appointments, contacting the client, or answering incoming calls. At times, you will need more than one assistant as well.
Regardless of how many assistants and other staff members you employ, remember that they are there to make your life easier; treat them as such. Here are some of the key support staff that makes up a great real estate team:
i) Admin: A real estate administrator is tasked with taking the information given by a client and turning it into the information required for the closing table. To be great at this job, you have to have an excellent hand at bookkeeping and data entry.
The better you are at making all of this information flow seamlessly from point A to point B, the more satisfied your clients will be who will return time and time again as a result.
ii) Transaction coordinator: A transaction coordinator will ensure that all of your deals are handled from start to finish so that you do not have to worry about anything. By taking care of the day-to-day details for each transaction, a transaction coordinator will free up your time so that you can close more deals.
iii) Business development/marketing manager: A site selection manager will help you locate new properties and land development projects and connect you with other developers in your area. This person is particularly useful if you are new to the real estate industry or looking to expand. A marketing manager will market your service to your local community and direct people to your website.
iv) Inside sales agent: Typically, an inside sales agent in real estate is tasked with maintaining rapport with buyers who may not be ready to buy a home yet. An ISA will have great people skills and enjoy spending the majority of their day on the phone or responding to emails.
v) Customer service/office manager: These support staff members are tasked with answering the phone, faxing and e-mailing incoming calls and clients, along with running your day-to-day office operations. Office managers have an essential job since they are in charge of your calendar and must make all the necessary arrangements so that you can close a deal.
Strong team culture
A strong team culture is important so that your staff can feel like they are a true part of the team. Help your employees feel more a part of the team by holding meetings, having parties, and scheduling small gatherings throughout the year. This will help everyone work more closely together and achieve more in their careers.
Team culture also helps your business by helping to establish a better working environment and increase camaraderie. This will help you attract more clients and grow your business even more. You must never forget how important team culture is!
4. A strong work ethic.
One of the most important things that every single member of your team needs is a strong work ethic. Without this, your employees will not be able to accomplish anything, no matter how hard they might try or how many hours they put in each day. It is essential to lead by example, so you should be the first to reach for that File Room Box at the end of the day and clean up!
Also, remember that no matter what your company does, you don’t do it alone! Even if you’ve been in the business for many years, you will always be supported by the rest of your team. Make sure that every team member is doing their part to help out so that everyone can succeed together.
5. Great access to training programs.
Real estate agents receive great training in their industry, so it is important that you access these programs as often as possible. It is also crucial that you create a culture where training is encouraged and encouraged. Since most agents want to keep their business growing, they annually attend sales meetings and other real estate training programs. You can easily do the same thing by hosting your events throughout the year to ensure that every member of your team attends.
6. Fun client events.
If you want to increase the value of your service, put on some fun client events. This will make your clients feel like a part of the team and make them more likely to return for more service. Also, when people attend these events and have lots of fun, they are much more likely to refer their friends and family!
Summary
Setting up a real estate team can be one of the most rewarding things that you do. When you’re able to bring people together so that they can work together towards a common goal, it strengthens your dreams for success and your values within your own business. If you have been looking for a new way to improve the services that you offer to your clients, then setting up a well-trained team is one great way to start!